Professional Development Training

Strategic Stakeholder Engagement

Course Code: AMS2331

Strategic Stakeholder Engagement is a key skill in today’s progressive organizations. Identifying, understanding, and managing the communications, expectations, and culture of your stakeholder community is a critical success factor in many project-centric, and matrixed organizational structures. This course will provide tools, techniques, and best practices aligned to Strategic Stakeholder Management that will help you manage a complex network of stakeholders, maximize results, minimize problems, and create sustainable organizational efforts. Participants will enhance their experience by interacting with imbedded scenarios, participating in exercises, building a personal action plan, and sharing with their peers.

Learning Modules 

Stakeholder Management

    • A Strategic View
    • What is Stakeholder Management?
    • A Strategic Process
    • Stakeholder Framework

Stakeholder Assessment

    • Identifying Stakeholders
    • Assessing Stakeholders
    • Influence/Interest Matrix
    • Stakeholder Categories

Stakeholder Engagement

    • Engagement Principles
    • Assessing Stakeholder Engagement
    • Engagement Tools
    • Levels of Interest

Stakeholder Communication

    • Communication Planning
    • Communication Best Practices
    • Communication Channels
    • Key Elements of Communicating Change

Who Should Attend

Team leaders, project managers, individual contributors, and anyone leading a cross-functional initiative that requires managing through a complex matrix of stakeholders.

Blended Delivery Modality and Duration Options


  • Accelerated Course = 2 learning modules delivered in a half day
  • Full course = 4 learning modules delivered in one day

Live Online

  • Accelerated Course = 2 learning modules delivered in one 3.5-hour session
  • Full course = 4 learning modules delivered in two 3.5-hour sessions

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