Sales Skills: A Foundational Approach to Success

In this training course you will enhance your sales skills with our foundational approach and learn how to close more business.

AMS Course Code: 2225

Course Description

The Sales Skills: A Foundational Approach to Success course, will help participants to self-evaluate their sales skills inventory, baseline a sales skills development path, build a core sales skills toolbox from prospecting to close, and refine a process for pushback to soft close techniques. Upon completion of this course, participants will be able to more effectively prospect, meet stated needs with solution selling techniques, and ultimately close more business.

Visit the AMS Client-Centric Engagement Model below, to learn about other customization options or Contact Us to discuss your unique needs. Our modulated content inventory coupled with our proprietary 4x4 design model affords our clients a wide range of scalable options. Visit out Full Course Catalog to explore related topics.

Delivery Options

This program is delivered on-site in one full day or virtually in two 3.5-hour sessions.

Course Modules

Self-Evaluate your Skills Inventory

  • Identifying personal sales strengths and weaknesses

  • Setting goals for skill improvement

  • Tracking progress over time

  • Utilizing feedback for self-improvement

Build a Core Sales Skills Toolbox from Prospecting to Close

  • Mastering prospecting techniques

  • Developing effective communication skills

  • Creating compelling presentations

  • Handling objections and closing deals

Baseline your Sales Skills Development Path

  • Establishing a starting point for development

  • Mapping out a personalized growth plan

  • Identifying key milestones and metrics

  • Aligning development with career objectives

Refine a Process for Pushback to Soft Close Techniques

  • Understanding customer pushback triggers

  • Developing strategies to overcome resistance

  • Practicing soft close methods

  • Enhancing negotiation tactics for better outcomes

Who Should Attend

This course is suitable for sales professionals, business operations staff, leadership and management roles, and human capital development personnel. It provides a progressive approach to enhancing foundational sales skills, empowering participants to excel in their roles.

Client-Centric Engagement Model

Professional Development Training

Each learning module in our course descriptions represent 90 minutes of instruction. Your selection of learning modules and sub-topics, preferred delivery modality, and custom design elements (as noted below), will determine the course duration and ultimate “best solution” to meet your unique learning needs. Our proprietary and innovative “4x4” design model, expert level facilitators, and modulated content library is the gateway to high-impact and agile learning experiences that result in immediate skills application.

AMS Professional Development Training Model for Engagement

For the Team

  • Teams of eight or more participants, delivered On-Site or Live Online with the option to customize your learning experience.

For the Individual

Customize your Learning Experience

  • Customize with instructional design options including scenarios, thought leader questions, and exercises
  • Select delivery modality and manage course durations based on content selection
  • Mix and match learning modules & sub-topics to create the most highly customized learning experience
  • Create learning tracks by linking courses & learning modules with connective application exercises over a predetermined timeline
  • Support content with correlating Research Articles
  • Enhance skills application with Performance Coaching
  • Earn select industry and academic accreditations
  • Organizational Learning & Development (L&D) Framework Best Practice
  • Integrate Digital Resources – Thought Leader Interviews  Insights Podcast

Join the ranks of leading organizations that have partnered with AMS to drive innovation, improve performance, and achieve sustainable success. Let’s transform together, your journey to excellence starts here.