Business Analyst (BA): The Strategic Implications – Written by; Phil Ventresca, M.B.A.
The new role of the BA is far more strategic in both the organizational sense as well as at the project level. In fact, I would go as far as to say that the BA, when appropriately leveraged, represents a liaison between business, project and customer teams. This shift in responsibilities identifies two areas that need to be addressed by any organization seeking to expand this role:
- The organizational structure must support the actions of a “strategic” BA position.
- The BA candidate must have wide skill sets, encompassing many general management competencies.
As organizations shift to become “projectized,” the roles and responsibilities that have supported projects within a traditional matrix structure must shift as well. Over the years we have seen organizations struggle with the following challenges related to shifts in both structure and culture.